LAND Leather
Overview
LAND Leather is a Colombian-based adventure-inspired leather company that manufactures and sells purses, wallets, accessories and more.
Services
Brand Identity
Rebrand
Art Direction
Goal
Refresh the brand identity with a more trend-forward look and feel that would translate well digitally or when being printed on textiles and debossed into leather.
Process
By retaining some original elements of the brand, we were able to allow for a seamless transition that would be familiar to their loyal consumers while reinvigorating the overall brand with a more modern aesthetic. We delivered a final brand package and design that walks a line between rugged and polished.
Client Feedback
“KRND took the challenge of a luxury goods company who hadn’t done a brand refresh in a very long time head on. We could not be any happier with the job that was done to completely revamp our brand identity. KRND took our ideas and vision and executed them better than what we originally planned and did so while meeting all deadlines and making sure every job was 100% to our liking. Extremely professional company and the reason we continue to use them for all of our projects.” — Karl Iszler, Land Leather
